Lifestyle PR

Getting into VOGUE…

July 15, 2010 · Leave a Comment

A picture in Vogue is like gold dust, speaks a tousand words and so on – it is every brand owner’s dream.
So when a complete unknown decided to make her own skirt for a charity event at Spencer House in central London, little did she know …
Her zebra patterned, ankle-length skirt caught the editor’s eye and made the ‘front of book’ section of the bumper September issue of the British glossy.
As for the unknown designer – well, it was a one-off fashion experience and she remains just that, unknown.

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Julie Sandlau: star jeweller…

July 7, 2010 · Leave a Comment

NOBODY creates jewellery filled with stunning gemstones like Danish model turned jeweller JULIE SANDLAU – see her amazing pieces in the latest Retail Jeweller magazine.

For more information on the complete Julie Sandlau collection, new to the UK this year, see also DMJ here.

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DMJ brands in Professional Jeweller…

June 25, 2010 · Leave a Comment

LOOKING to fill a page with fabulous pieces of jewellery – here’s Professional Jeweller magazine’s trend page featuring four of DMJ’s brands: Julie Sandlau, the diamond studded Glam Rock watch, Nicky Vankets bracelet and Belle Étoile’s white enamel turquoise heart ring.
Julie Sandlau was brought to the UK by DMJ this year and already journalists are loving it – a real red carpet favourite.
Glam Rock is the new luxury watch on the market – a glitzy, luxury timepiece specifically designed to follow designer fashion trends with its removable cover and straps. At the click of a finger you have a brand new-look watch of top quality.
Nicky Vankets trained as a fashion designer in the UK and his jewellery is one of the most dynamic and versatile on the market – he does the glamorous look at budget prices, but the look and quality are fantastic.

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STORYWHEELS bracelet in Ascot Magazine…

June 18, 2010 · Leave a Comment

More than 80,000 people a day at Royal Ascot and the shiny official magazine is being snapped up by race goers attending the week for, well, the fashion, the accessories and the jewellery on show.
Appearing in the heavy glossy is Storywheels – the ultimate composable bracelet. Each wheel signifies a special moment in a woman’s life and over time it becomes a string of memories and a dazzling piece with real personal value.
Using silver and gold, pearls and diamonds, the bracelet is an investment piece and a perfect gift which the wearer can add to and maker her very own.
For more information on the Storywheels bracelet please visit: www.storywheelsuk.com.

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Fabulous Fashion Website to launch…

June 16, 2010 · Leave a Comment

ASCOT TV is an exciting promotional tool in the luxury goods business, turning Royal Ascot into a festival of PR and advertising.
Fronted by Jeff Banks, Ascot TV leads the way with live feeds to a unique and captive audience.
It is shown on big screens across lawns, in bars and in private boxes all over the race course featuring interviews and commentary on who is wearing what.
And it seems everybody is watching.
Fashion legend Banks picked out designer fashionista Sharon Wolter-Ferguson among the crowd on day one (shown above).
But what he didn’t know was that Wolter-Ferguson is soon to launch a website for people wishing to sell those fabulous clothes and accessories they hardly ever wear.
The site is still a guarded secret among close friends.
Great name, excellent concept, fabulous and clever, it will present fashion lovers with a real opportunity to pass on their show-stopping pieces to others and recoup some of their fashion spend.
You read it here first.

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JULIE SANDLAU earrings in JFW magazine…

June 6, 2010 · Leave a Comment

Already a favourite on the red carpet – worn by Gwyneth Paltrow, Allegra Versace, Beyonce and JK Rowling – JULIE SANDLAU was launched in the UK this year by DMJ jewellery distributors.
Leading glossy ‘Jewels Fashion Watches’ wasted little time in snapping up her new gold drop earrings.
The brand was created eight years ago by Danish model Julie Sandlau, who found a true passion and flair for making outstanding, beautiful jewellery, before dropping her modelling career.
Feminine and with a classic, vintage touch, her pieces are already sold in the US and the rest of Europe – now they are wowing fashion and jewellery editors and our style icons.

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FT Weekend – Caroline Charles’s take on fashion in the world of politics, sport, media and culture…

June 6, 2010 · Leave a Comment

After nearly 50 years as one of Britain’s leading fashion designers – a favourite with The Beatles and the late Princess Diana among others – Caroline Charles has a unique overview of styles and trends througout the decades.
In a singing article in the FT Weekend – the fashion barometer for the A1 readership – Caroline Charles outlines her views on clothes as worn by political first ladies and leaders, film, TV presenters and the US Open. A must-read…

To read the intro and register with FT for access to the article please click here.

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CAROLINE CHARLES – fashion designer in Harper’s Bazaar…

June 6, 2010 · Leave a Comment

HARPER’S BAZAAR magazine picked Caroline Charles’ black sequinned trousers for a party shoot.
Starting her fashion design career as Swinging London took hold, Caroline Charles has designed for almost every rock star and rock chick in town, Mick Jagger, Ringo Star….right through to Princess Diana and today’s style pack, who look for quality in their clothes.
A regular at London Fashion Week, Caroline Charles’s flagship store is at the heart of Knightsbridge, west London.

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GLAM ROCK – the fashion world’s number 1 luxury watch in YOU magazine…

June 6, 2010 · Leave a Comment

YOU magazine, Supplement of the Year and part of The Mail on Sunday, has picked up on Glam Rock – the fashion world’s leading luxury watch.
Glam Rock is specifically designed to easily change with the season, colours, occasion and other trends moving in the world of designer fashion.
At the click of a finger the straps are removed and four easily removable screws can help change the entire look of the Swiss-made timepiece.
Launched in the UK last year, Glam Rock is proving a hit with those who need top quality but also want their timepiece to follow, or lead, a new trend.

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Storywheels – the ultimate composable bracelet – view the TV commercial here…

June 3, 2010 · Leave a Comment

Storywheels is now capturing the imagination of consumers – as composable brands appeal to those looking for personalised collectable jewellery, Storywheels is the ultimate luxury accessory.

Each ‘wheel’ in the Storywheels bracelet or necklace represents a special
moment in the wearer’s life, such as a small key to mark the purchase of a
new house or another wheel to celebrate the birth of a child. One day the bracelet becomes a chain full of memories – a woman’s life story.

Made of silver and gold with pearls, diamonds and precious stones, the
wheels slide onto a chain finished off by a clasp, inscribed with the words
My Life Story.

The bracelet – or the Storywheels necklace – is a unique piece of jewellery
which becomes not only a great conversation piece, but also a very personal
piece with added emotional value.

The current Face of Storywheels is beautiful British actress Kara Tointon, a red carpet favourite, who has been described by The Daily Mail as ‘a picture of refined elegance’.

She appears in the TV commercial for Storywheels featured above, showing on TV in the UK.

See images below – and for more information see also www.storywheelsuk.com.

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